Objective

Education

1998-2002 Rochester Institute of Technology Rochester, NY

Skills

Design technical competency

Professional Experience

Design support for internal/external RTD promotions, as well as several advertising client accounts, from conception to execution. I also illustrate for the commentarty section of the RTD, and act as illustration support for all other enaged projects.
Worked in solo and team efforts with a fully-staffed design studio to execute creative for a vast variety of clients, from creative brief to final product delivery. Executed design for both digital media and prepress. I was involved in concept work, design, artwork and production in a fast-paced environment; managing several projects on a daily basis. I reported to and act as consultant to the creative director, art director and GM. One of two contract designers responsible for type layout and style system execution for a series of projects; executing all necessary client interaction, customer service, editing and final product delivery.

Primary designer for all marketing projects initiated by Phillips Marketing & Associates. Collaborate with marketing president, sales person and clients to develop various design projects required to fulfill marketing contract plans. Promoted to the position of designer and online producer for the team launching a new publication for the youth market in Hampton Roads greater metro area of Virginia. Hired full-time to collaborate with an account executive to produce print ad campaigns for half of all accounts that advertise in the publication. Directly responsible for conceiving and developing the design of campaigns while building and maintaining client relationships. Also developing and establishing promotional branding for the publication. Implemented branding throughout all promotional materials including the web site.

Promoted to the role of primary designer within a team responsible for the development and implementation of The Virginian-Pilot newspaper’s business-to-business advertising and communications. Designed and built all branding collateral including ad campaigns and new web site. Also responsible for the conception and development for all design collateral pertaining to new product development and internal communications thereof within the advertising department. Responsible for all ad conception and design related activity with a shared responsibility in building and maintaining client relationships for all accounts within my given territory of the Clipper publication’s distribution area.

Was hired to work on a two man team to conceived and develop a Flash application for streaming video web tutorial. Collaborated with XML developer to link design and Flash work with XML structure.

Executed several internal advertisement promotions from conception to finished product. Also, collaborated with staff marketing director, copywriter and lead creative director in fund raising campaign initiatives.

Responsible for conception, design and branding of a web site to promote a collaborative fundraising initiative involving both the foundation and RIT students. Also, working with a team of programmers for coding development.

Responsible for all aspects of layout and design of a weekly, full color, 36 page, college life magazine. Initiated a redesign overhaul of the style of the magazine upon employment. Developed original editorial image content on a weekly basis by working closely with section editors, a photo editor and photo staff and managing a list of six freelance illustrators. Also managing and collaborating with a team of four designers for layout development, while overseeing and approving all aspects of the final product.

About Me Top

• Portfolio
• Resume
• About Me